Azzaro has unveiled its latest men’s fragrance, Forever Wanted Elixir, an intense addition to the esteemed Wanted line. This new scent is crafted for individuals who embrace boldness and seek to make a lasting impression.
Forever Wanted Elixir is the result of a collaboration between renowned perfumers Honorine Blanc, Clément Gavarry, and Sophie Labbé. The fragrance opens with a vibrant note of sun-ripened raspberry, leading into a heart of warm cardamom, and concludes with a rich leather accord. This composition offers a unique blend of fruity sweetness and deep, masculine undertones.
The fragrance boasts a 12-hour longevity, ensuring a lasting presence without compromising its complex olfactory profile. Each note evolves over time, providing a dynamic scent experience from the initial application to the lingering finish.
The iconic Azzaro Wanted bottle has been reimagined for this release, featuring a luxurious gold design that reflects the fragrance’s powerful and captivating nature. The bottle’s distinctive shape and reflective surface embody the essence of the scent within.
In conjunction with the launch, Azzaro has announced Sebastián Yatra, the Latin GRAMMY-winning Colombian artist, as the new global ambassador for the fragrance. Yatra’s charisma and confidence align seamlessly with the spirit of Forever Wanted Elixir, making him a fitting representative for the brand.
The accompanying campaign, starring Yatra, showcases a series of striking scenes set against luxurious backdrops, capturing the essence of audacity, sophistication, and irresistible charm that the fragrance embodies.
Forever Wanted Elixir is available in 50 ml and 100 ml sizes, offering an opportunity for individuals to experience this bold and unforgettable scent.