Parador, a global leader in premium flooring, has announced its official entry into the US market at the prestigious BDNY trade fair, taking place in New York on 10th and 11th November 2024. Known for its innovative and sustainable flooring solutions, the company will showcase its latest collections at the event, which serves as a key platform for the boutique hotel design industry.
In partnership with Matter Surfaces, a leading distributor of design flooring, Parador will introduce several new products tailored for the commercial sector. Among the highlights of their display is the Louvre Collection, a new parquet range inspired by the grand palaces and castles of France. Drawing from the heritage of traditional oak parquet floors, Parador aims to bring a sense of historical grandeur to contemporary commercial spaces, with designs that blend aesthetic appeal with durability.
The Louvre Collection features five distinctive designs, each named after iconic French locations such as Versailles, Chambord, and Cheverny. The designs incorporate a mix of colours, textures, and geometric patterns, offering a versatile solution for businesses seeking a balance between luxury and practicality. These floors are not only visually striking but also built to withstand the demands of high-traffic commercial environments, making them an ideal choice for both upscale homes and five-star hospitality settings.
The launch of the Louvre Collection at BDNY marks an important milestone for Parador, which has built a strong reputation over the past 40 years for producing high-quality engineered wood flooring. Manufactured in Austria, Parador’s floors are known for their precision craftsmanship and sustainable production methods. The company’s Modular ONE range, an award-winning eco-friendly flooring solution, will also be featured alongside the new parquet range at the event.
“Parador is thrilled to expand into the US market and present our products at BDNY 2024,” said a company spokesperson. “We believe the Louvre Collection offers something truly special for the commercial market, with designs that bring timeless elegance and performance to both modern and traditional spaces.”
The launch of Parador into the US is expected to strengthen the brand’s position in the global flooring market, particularly within the growing commercial sector, including hotels, restaurants, and office spaces. The company’s commitment to sustainability, innovation, and quality will resonate with US businesses looking for high-end, eco-conscious flooring solutions.
Parador’s booth at BDNY 2024 can be found at booth #2673, where attendees can explore the new flooring collections and learn more about the company’s vision for the future of commercial design. The BDNY fair, known for its focus on boutique hotel design, will provide the perfect stage for Parador to make its mark in the competitive US market.